Can Your Business Benefit From A Food Delivery App?

The Business Benefits of Food Delivery Apps

by admin ,May 27, 2022

Food delivery service is something many of us are already familiar with. In fact, retail food delivery can be compared with a courier service for a restaurant. A food delivery app is a boon for this industry since it brings a restaurant menu to the palms of the consumer and allows them to browse through visually rich images and videos. They also have instant access to reviews, and testimonials and restraint ratings. The main reasons for the popularity of this type of app include the convenience of use and ease of ordering the right food.

A food delivery app is essentially an on-demand app. There are many types of on-demand apps like food delivery, cab booking, entertainment, groceries, and much more. All such apps share similar features. The use of smartphones has increased to a large extent. There are many types of food apps like recipe apps, meal planners, and delivery apps. Almost any restaurant can benefit from this type of app, as explained in this article.

Features of an On-Demand App

More businesses are taking advantage of what this type of app has to offer. They are adapting to the evolving consumer behavior. Consumers now expect to be able to order their favorite products from any place and at any time. Some of the common features of this type of app include:

Appealing interface

Interactive menu 

Push notifications

Order products

Order tracking & history

Flexible payment gateway

Real-time analytics

Wish lists

Smart search

Benefits of Developing a Food Delivery App

Convenience of use: This is the most convenient method for the average consumer to order food. This is something that more consumers have realized during the pandemic when restaurants had to shut down exclusively to offer delivery and takeaway only. A mobile application is highly accessible and easy to use for people of all ages.

Save time & effort: Vesting restaurants or opting for take-away is more time-consuming since one needs to set aside time to visit the restaurant. This also means having to deal with traffic. On the other hand, using a mobile app makes things much simpler since it takes a fraction of the time to browse through the menu, order the product and make the payment.

Offers & discounts: Mobile apps and websites tend to have more offers and deals. Such offers are sent to the customers via push notifications, email, and are made visible on the app itself. 

Personalized service:  A food delivery app can also collect considerable information about the users, thus allowing them to offer customized deals and offers to entice the customers.

Analyze consumer behavior: With consumer information at your disposal, it is possible to analyze consumer behavior and offer a higher level of personalization. All consumers prefer a personalized experience; an app like this will make it possible.

Customer service: All people rate customer service highly. Mobile makes it simpler to provide top-rated customer service. A high level of customization is possible as far as ordering one’s favorite meal is concerned, from picking the best food to selecting the delivery time and method. Consumers also have several options to get answers to their questions. They can do so via chat, email as well as automated Chabot’s. Besides this, the apps also tend to have a FAQ section with answers to most of the common questions.

Social networking: The way consumers communicate and socialize is evolving, with a high percentage of them using instant messengers and social networks to share details of the good meal they have had. An app fits perfectly well with this type of consumer behavior, allowing restaurants to take advantage of this type of exposure.

How Does It Work?

An app like this is a must for start-ups with a food delivery business. It is also highly advisable for existing restraints who wish to become more competitive and offer more to their customers. Here is how an app like this works to gain a better understanding of how one can benefit from it and if it is a fit for your business:

Restaurants can register themselves on your application to offer services.

The app will allow the restaurants to set up the food items they are offering and add an appropriate description.

Customers can create their accounts and maintain their profiles.

Customers can browse through the various restaurants to search for the item of their choice.

Customers order their products.

This order is accepted by the restaurant and allows them to provide real-time information about the order.

Once the order is accepted, it also uses a smart algorithm to find a delivery person close by.

The delivery person accepts the job & does the pick-up from the restaurant.

This is delivered to the customer by the delivery person, who has the option of providing feedback.

Here are a few statistics to help understand the popularity of such apps:

The demand for food delivery apps is on the rise in all countries around the world.

Digital food orders have grown by over 300% since 2014 in the USA.

Revenue from the food delivery apps is expected to rise to $33 billion by 2023 and $42 billion by 2025.

A greater percentage of users now prefer to use electronic devices to order their products like smartphones, tablets, smartwatches, and other smart devices.

Businesses That Can Benefit From This Type of App

A food delivery app solves the basic problem of users being able to order the type of food they want and when they want it. It helps eliminate waiting times at a restaurant, having to travel to the restaurant, and set aside a special time in your busy schedule as well. Users have a digital menu right on their mobile phones to select the right product. They can have it delivered to the office, place of study, or home without disturbing their schedule. Developing an app is beneficial in many ways and suits the business model of several companies. One can monetize it in many ways, as listed here:

Every restaurant has a fixed cost for its products. This app can charge a small percentage of the amount, making it one of the income sources.

There is the option of investing in a delivery system of your own or outsourcing it. Either way, one can also charge a delivery fee, making it another source of revenue.

An app like this can also have special features and promotions, including ads and offers. They can charge the restaurants for offering such a service.

This type of app is the perfect source for information about consumer orders. 

Restaurants and other businesses can utilize information like this for various purposes making it highly valuable data that they are allowed to sell.

They can also charge an additional fee for the other services like marketing, development, customer support, etc.

Making the decision to develop a food delivery app is a good one; however, this is not a simple project. It is a highly competitive field where it is vital one develops an app with the correct features. In fact, it is best to hire a professional mobile app developer to build a stunning app. MAADI is one such mobile application development company

We provide custom app development across both platforms like Android & iOS. Our highly skilled team of developers implement the latest technologies to create apps that make you stand out and gain an upper edge over the competitors.

Tips To Develop A Food Delivery App

An app like this can have many types of features, and the cost will depend on the type of features you need to add. 

It is a good practice to first establish your budget prior to developing your business strategy and making a decision on the features to add to your app.

The main aim of an app like this is to make the process of ordering a good meal simpler. Hence it is important to include features that make it so.

Start-ups are often strapped for cash and find it difficult to invest big from the very beginning. An app like this and implementing it as an MVP is the ideal method to test the market and the user response prior to scaling the app and their business further. This reduces the business risk as well.

It is important to trust a professional development team with the correct technical skills to develop such an app. Customers always expect more from an app like this, hence some research into the features and technology stack can go a long way. They would ideally prefer an app that is easy to access, simple to navigate, and one that allows them to order with ease. They would also appreciate other features like tracking, maps, a high level of interactivity, etc.

At MAADI you will have a team with skills in a wide range of technologies, including advanced technologies like AI/ML, AR/VR, Big Data, etc. We have a top-notch UI/UX design team to create the state-of-art design. We create custom apps with an aesthetic appeal and creative design. All the apps we develop are well-tested by our dedicated QA team to ensure they are free from bugs and errors. You can trust us with your next big mobile app development project like a food delivery app several popular companies around the world already trust us. We have developed over 2000 mobile apps for more than 900 clients worldwide.