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Category Archives: Mobile App Marketing

Digital Marketing – The Ultimate Key to Mobile App Development

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The mobile application market is overflowing with millions of applications which are compatible on various platforms. These applications serve different purposes and some applications serve the same purposes. The users who use these applications decide if

App Store SEO tips to Boost App Downloads(Continued…)

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This blog is the continuation of the last blog we posted on App Store SEO tips to boost downloads where we saw how to write an app description including the first few lines, the detailed description, description length; writing app promotional text; desig

App Store SEO tips to Boost App Downloads(Continued…)

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In the last blog, we learned about an aspect of mobile app marketing i.e. ASO (App Store Optimization) and how you can leverage it to boost your app downloads on the app store. In this blog we will see more elements of ASO for boosting app downloads: Pre

5 App Store SEO tips to Boost App Downloads

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You had a great app idea, you turned it into a greater app and you also successfully launched your app on the app store. Now what? It’s time to wait! Right? But for what exactly? Waiting for your users to download and use your app? Well, your users are

5 Ways to Increase your app’s visibility on the play store

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Every day more than 1000 applications are added to the play store which makes it difficult for the developers to weather the tough competition. Today, the success of any application is not just bound to its development but it demands consistent efforts to

5 Essential Tips to Increase App Engagement and User Retention

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For a business that have developed high-end mobile applications, has to consider the two important metrics i.e. mobile app engagement and mobile app retention to calculate the success of their application. As retention and user engagement are two counterp

How to optimize your Android App on Google Play?

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After an app is developed the next step is to Market it and application marketing demands capital, time and knowledge. App users will keep on going through the virtual store in search of an app that interests them. App entrepreneurs need to add something

how mobile marketing can boost customer engagement for small businesses?

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In the span of the following few years, it could be expected that your business would run significantly different, mainly due to trending mobile advancement in small scale industry. How does this affect you and your business? Reward! Customers are on the